Marketing & Revenue Systems for Growing B2B Companies

Lead management, CRM, and Marketing/Sales alignment assessments that help you scale revenue.

Specializing in:
Manufacturing | Engineering | Utilities | Technical Services

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Audit and Roadmap

Get Ready to Grow

 Our Marketing & Revenue Systems Assessment evaluates your lead management process, CRM, marketing automation, Marketing/Sales alignment, reporting, and supporting technology. You'll receive a prioritized roadmap with practical recommendations to improve efficiency, strengthen pipeline performance, and give your team a clear path forward. 

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Grow
Marketing Operations Audit and Roadmap

Get Ready to Grow

A strong marketing operations strategy is the foundation of sustainable growth.

Our Audit & Roadmap analyzes your current state — including strategies, lead management, marketing automation, tech stack, and internal capabilities — and delivers clear, prioritized recommendations to improve efficiency, close more deals, and drive measurable growth.

Need help implementing the roadmap? We can handle that, too.

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Lead Management

Stop Revenue from Leaking

Misaligned Marketing and Sales teams cause costly leakage — leads, opportunities, and revenue slipping through the cracks.

Our assessment examines your lead lifecycle from first touch through sales handoff, evaluating lead definitions, routing, follow-up expectations, CRM processes, and reporting. You'll receive practical, prioritized recommendations to strengthen alignment, improve accountability, and ensure every qualified opportunity has the best chance to become revenue. 

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Lead Management

Plug the Leaks

Misaligned Marketing and Sales teams cause costly leakage — leads, opportunities, and revenue slipping through the cracks.

We design and implement lead funnel procedures based on industry best practices, bringing Marketing and Sales together to agree on lead definitions, follow-up rules, and attribution processes — ensuring no revenue goes to waste.

Reporting and Analytics

Know Your Numbers

How much revenue has Marketing generated? What’s in the pipeline? Which channels drive the best results? How should you budget for next year?

A strong reporting strategy gives leaders confidence in their decisions. Our assessment evaluates your marketing, sales, and CRM reporting to identify gaps in visibility, attribution, and performance measurement. You'll receive practical recommendations for the dashboards, KPIs, and reporting processes needed to measure what matters and make better business decisions. 

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Numbers2
Reporting and Analytics

Know Your Numbers

How much revenue has Marketing generated? What’s in the pipeline? Which channels drive the best results? How should you budget for next year?

A robust marketing analytics dashboard answers these questions — and more. We’ll equip you with the reporting tools you need to make informed decisions, optimize spend, and prove Marketing ROI.

Why Choose Marnovus Consulting?

Simple, Focused Engagements

Minimal Time Commitment

Most engagements require only a kickoff meeting, two or three stakeholder interviews, and a roadmap review.

Fast Turnaround

Receive practical recommendations in weeks, not months.

One Trusted Advisor

Work directly with an experienced marketing performance leader from start to finish.

Clear Deliverables

Every engagement concludes with a prioritized roadmap and actionable next steps.

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Schedule a no-obligation exploratory call.

SITUATION

For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros

SOLUTION

Logoipsum partnered with T2D3 to document their entire customer journey and map metrics at each stage

IMPACT

Logoipsum increased data accuracy by 76% and decreased manual data collection time by 4 hours per week

SITUATION

For days, HubSpot manually tracked marketing metrics using Excel, Google sheets, and complex macros

SOLUTION

Logoipsum partnered with T2D3 to document their entire customer journey and map metrics at each stage

IMPACT

Logoipsum increased data accuracy by 76% and decreased manual data collection time by 4 hours per week

FAQ

Need clarification?

How much does Marnovus Consulting charge?

After our initial exploratory call, we provide up front pricing with a scope of work. Each project is unique, but Marnovus Consulting services are cost-effective and are designed for small and mid-size company budgets.

How long does a project take?

We provide initial audits and roadmaps in a sprint that generally takes less than a month. The exact timeline will depend on your needs and availability for a few scheduled meetings.